It's crucial to pick the best business model for you when starting a product business. Probably without knowing what it meant, you have heard the phrase "white label." After all, it is a very popular business model. The white label business model, to put it simply, is when the seller, i.e. you, purchases products from a supplier with the understanding that you can brand the products and then afterwards resell them as your own. In this article, we'll examine the white label business strategy, its specifics and different white label products.